DISNEY’S MARY POPPINS RETURNS INSTAGRAM AD

Case Study:

Scope of Work: Creative direct, choreograph and perform in a dance video to advertise Disney’s Mary Poppins Returns new hit song, “Trip a Little Light Fantastic.”

Deliverables: 1 static Instagram feed posts on 2 accounts (@kevywinz and @deasevilla) and 3 Instagram story posts on 2 accounts.

Story Post Performance:

  • 41 Link Clicks/Swipe Ups

  • 1789 Accounts Reached

Feed Post Performance:

  • 4.6K Total Likes

  • 13.6K Organic Reach

  • 26.6K Impressions


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